Newsletter software?

[Jayne]

I am computer literate, but by far no expert, does anyone know of where I could purchase software to help me write and email a monthly newsletter to my clients.

 

[gunslinger]

go with http://www.constantcontact.com. it's unbelieveably easy and looks amazing!

 

[Xahnus]

go with http://www.constantcontact.com. it's unbelieveably easy and looks amazing!

I'm so computer illiterate that I couldn't figure that out. :roll: I just send mine from my email, in letter form but always on the same pretty stationery. No click here's, no frames....just a letter. And they love it. Whew!!!

 

[Walking by faith]

You can type in "email marketing" into a search engine and come up with a ton of options.

Whatever you do make sure you're CAN-SPAM compliant because the fines can be up to $11,000 per violation (like not including an unsubscribe notice or not putting your address in the email).

 

[Vegas Matt]

You can type in "email marketing" into a search engine and come up with a ton of options.

Whatever you do make sure you're CAN-SPAM compliant because the fines can be up to $11,000 per violation (like not including an unsubscribe notice or not putting your address in the email).

This worried me, so I checked the CAN-SPAM site. It says that we do not fall under these regulations. Specifically, it says, "The law, which became effective January 1, 2004, covers email whose primary purpose is advertising or promoting a commercial product or service, including content on a Web site. A "transactional or relationship message" – email that facilitates an agreed-upon transaction or updates a customer in an existing business relationship – may not contain false or misleading routing information, but otherwise is exempt from most provisions of the CAN-SPAM Act." Since we are sending a "transactional or relationship message", our restraint is that the message cannot contain false or misleading routing information.

 

[Mejo]

Thank you for the clarification!

 

[mellie]

You can type in "email marketing" into a search engine and come up with a ton of options.

Whatever you do make sure you're CAN-SPAM compliant because the fines can be up to $11,000 per violation (like not including an unsubscribe notice or not putting your address in the email).

This worried me, so I checked the CAN-SPAM site. It says that we do not fall under these regulations. Specifically, it says, "The law, which became effective January 1, 2004, covers email whose primary purpose is advertising or promoting a commercial product or service, including content on a Web site. A "transactional or relationship message" – email that facilitates an agreed-upon transaction or updates a customer in an existing business relationship – may not contain false or misleading routing information, but otherwise is exempt from most provisions of the CAN-SPAM Act." Since we are sending a "transactional or relationship message", our restraint is that the message cannot contain false or misleading routing information.

Transactional or relationship message would be a notification of a scheduled appointment, or a reply of a private nature with a client. An email newsletter is promoting your commercial services (if you make money from your services), and does fall under these laws. Ask your lawyer.

 

[Pompal 09.]

hmmm. The only requirement I don't already do is have my physical address on the e-newsletter. But I do not work in my physical location - I go to my clients. Many of my clients forward my newsletters on, and I don't know where they go. I do not WANT my physical address going forth on the internet. The only physical address I have is my HOME, and I have an evil ex who is dangerous to me.

I'd hate to think that means I'm not allowed to send out a newsletter.

 

[Bosco]

hmmm. The only requirement I don't already do is have my physical address on the e-newsletter. But I do not work in my physical location - I go to my clients.

What about a post office box? This would give you privacy in not only your newsletter end of business but all of your business mailings could land there: business license renewals, missed appointment checks from clients, et cetera. You wouldn't need to disclose your personal address for anything business related then.

Just a thought.

 

[mandytandy]

It has been awhile, but the last I heard, any legal requirement for a physical address did not allow for a post office box.

I don't know. It's amazing how they still just write new laws instead of enforcing the ones already on the books, then use the new laws to go after decent (safe for them, though) people instead of the ones they supposedly tried to regulate.